The Greenville region is increasingly welcoming tech and office operations – and even some outside of traditional industry categories like MrBeast, the most followed YouTube creator in the world. Greenville ranks as one of the best small metros in the country for technology innovation, according to the 2023 Tech Innovation Index.
The entrepreneurial mindset of both Greenville's leadership and workforce attract visionary companies looking for a supportive environment to advance their growth plans within one of the most competitive and stable state economies.
Employed in the emerging technology sector
From Raleigh's top tech talent
Most subscribed YouTuber in the world, MrBeast, headquartered in Greenville
The community is a hot spot for young, skilled tech talent. Greenville ranked as the #1 trendiest city in the United States for Gen-Z renters in a 2021 RENT Café study. A variety of local career pathways were highlighted on Salary Transparent Street, a social media platform with nearly 3 million followers, to showcase the livability, affordability, and quality of life in Greenville.
East Carolina University has formed an educational partnership with MrBeast, who employs more than 200 people in Greenville, to grow a talent pipeline for the content creation industry as well as an animation and interactive design concentration to support the software development cluster emerging around Grover Gaming, a video game developer investing tens of millions of dollars in its Greenville headquarters.
Grover Gaming, a software development and design company founded in Greenville, North Carolina, announces a local expansion that’s expected to bring 200 new jobs and $12.5 million in capital investment to the Pitt County region.